I was just reading about print media and video, and I came across this article. It is about a year old, but I think it makes some interesting points that are still relevent.
"You Must Be Streaming"
One thing it says is, "The lessons seem obvious: Don’t do Web video if you don’t have anything interesting to show, and don’t compete with TV unless you can do something they can’t or won’t. In other words, use the medium."
I think this is a really good point, and we have seen some videos in our presentation research that are not that interesting. However, I think that a lot of smaller newspapers are in the first steps of multimedia journalism and video, and they have to start somewhere.
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